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Lincoln

  • Formerly: Lincoln Motor Company (1917–45), Lincoln-Mercury (1945–2012)
  • Type: Private company
  • Industry: Automotive
  • Founded: August 1917 (as "Lincoln Motor Company")
  • Founders: Henry M. Leland, Wilfred Leland
  • Fate: Acquired by Ford in 1922, becoming a division of it
  • Headquarters: Dearborn, Michigan, U.S.
  • Area served: East Asia (China (except Hong Kong and Macau), South Korea), North America (United States, Canada, Mexico, Dominican Republic, Panama), Middle East (except Iran and Syria)
  • Key people: Dianne Craig (President)
  • Products: Luxury cars
  • Parent: Ford Motor Company (1922–present)
  • Website: lincoln.com

Lincoln Motor Company is the luxury vehicle division of Ford Motor Company. Lincoln Motor Company was founded in 1917 by Henry M. Leland, who had previously co-founded Cadillac. The company was named after Abraham Lincoln, the 16th President of the United States. In 1922, Lincoln was acquired by Ford Motor Company, becoming its luxury brand. Lincoln is known for producing luxury vehicles that emphasize comfort, elegance, and refined features. The brand focuses on delivering a premium driving experience, with attention to craftsmanship, high-quality materials, and advanced technologies.

Lincoln has produced several iconic models throughout its history. One notable example is the Lincoln Continental, which debuted in the 1940s and has since been synonymous with American luxury. The Continental has featured elegant design, spacious interiors, and advanced features, making it a flagship model for Lincoln. Lincoln has been incorporating advanced technologies into its vehicles to enhance the driving experience. Features such as Lincoln Co-Pilot360, which offers a suite of driver-assist technologies, and Lincoln Connect, which provides in-car Wi-Fi connectivity, demonstrate the brand's commitment to innovation and convenience.

Like its parent company, Ford, Lincoln has been investing in sustainability initiatives and electric vehicle development. The brand has plans to introduce fully electric vehicles to its lineup, with an aim to provide luxurious and eco-friendly transportation options. Lincoln Motor Company continues to focus on delivering luxurious and sophisticated vehicles that combine advanced technologies, comfort, and elegant design. It aims to provide an exceptional ownership experience to customers seeking refined luxury and performance in their vehicles.

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